In the simplest terms, gestalt theory is based on the idea that the human brain will attempt to simplify and organize complex images or designs that consist of many elements, by subconsciously arranging the parts into an organized system that creates a whole, rather than just a series of disparate elements.
In simplified terms, we cut the los angeles in half because your brain can do the rest.
Plush Blue Corduroy Fabric
Los Angeles 3D across front, cut in half and placed above the brim seam
